GIO collects products and helps Clients innovate with positive disruption.
Identifying Impactful Trends and Innovation.
GIO collects a vast array of products from around the world. This is done with an eye toward identifying the newest, most relevant concepts. We look for all things new: benefits, packaging, usage occasions, ingredients, dispensing, iconography and new language. We cast the net wide to find concepts applicable to your brand.
Our product collection and database interface help you understand and solve tough strategic issues. From responding to the demands of retail customers to making sure your brand does not miss out on key consumer movements, our database of innovations can help your brand stand apart. We identify products that are at the forefront of their categories. These innovative and breakthrough products provide tangible and inspiring stimuli for your brand’s innovations.
GIO uses this body of stimuli in interactive ideation sessions with your group.
These sessions provide a wealth of product possibilities to inspire your group. They help you stay ahead of your competition in short- and long-term product development and brand strategy.